I've been trying to find my perfect Apple pie vape. This is not it, not a bad liquid at all. Straight out of the mail I tasted Apple pucker. 2 weeks after I taste a creamy Apple, delicious but missing that bakery note. I do get cinnamon. Taste is very subjective, what I taste you may not. For me this tastes from the get go like a high quality eliquid, not lacking in flavor, a company I would definitely buy other or more from. Best thing for me to compare would be vanilla ice cream with Apple's & cinnamon on top.