This juice is very good, don't get me wrong. I've been a fan of Air Factory for a while now and I will say, this particular flavor is good but a little on the sweeterside. I seem to taste a lot of the tart Kiwi flavor but a sweetness of a strawberry syrup. This is in my line up of ADV's just to change it up a bit. If you like strawberry kiwi flavors, I'd suggest taking a look at this one.